How much does Kit (formerly ConvertKit) cost?
Updated 2026-07-12
Kit (formerly ConvertKit) pricing vs the category
| Tool | Free plan | Pricing from* |
|---|---|---|
| GetResponse | No | ~US$19/mo |
| MailerLite | Yes | free plan; paid from ~US$10/mo |
| Kit (formerly ConvertKit) | Yes | free plan; paid from ~US$25/mo |
*Typical entry prices at last review, in USD. Vendors change pricing without notice; always confirm before buying.
Is Kit (formerly ConvertKit) worth the money?
The case for: creator-focused features (paid newsletters, tip jars); excellent deliverability reputation; visual automations.
The case against: pricier per subscriber than generalist tools; light on ecommerce features.
Our rule for every tool on this site: start on the entry or free tier, and upgrade only when a specific limit is costing you money. Kit (formerly ConvertKit) is no exception.
Kit (formerly ConvertKit)
Email platform built specifically for creators — newsletters, digital products, and paid subscriptions with creator-first workflows.
Strengths
- Creator-focused features (paid newsletters, tip jars)
- Excellent deliverability reputation
- Visual automations
Trade-offs
- Pricier per subscriber than generalist tools
- Light on ecommerce features
Does Kit (formerly ConvertKit) have a free plan?
Yes, Kit (formerly ConvertKit) offers a free tier at last review. Its limits change, so check the vendor's pricing page for current caps.
Is Kit (formerly ConvertKit) billed monthly or one-time?
Standard subscription billing, monthly or discounted annual. The prices quoted here are entry-tier monthly equivalents.
What's the cheapest way to start with Kit (formerly ConvertKit)?
Start on the lowest tier that covers your actual current need, ignore the feature comparison table's upper columns, and set a calendar note to review the spend in a quarter.